Skip to main content
Follow us on
Custom Site Menu
Schemes for SMEs
Sales & Marketing
Why do people dislike marketers?
Feb 19, 2013
Marketing is one of the most important functions of business, which can make or break a firm. Good marketing can work wonders for ...
Ten marketing tips for SMEs
Feb 13, 2013
Good marketing is an essential step towards building a brand, towards making the world aware of the existence of a firm and in mak...
Nine tips for a great print ad
Feb 08, 2013
A good print advertisement can work wonders for your small business. It can help your products and services get noticed by a large...
What are your customers looking out for?
Feb 07, 2013
Different customers look out for different things in your products/services – great quality, value for money, particular feature...
10 tips for a good TV advertisement
Feb 06, 2013
A well-made television commercial can work wonders for your product/service. It can create publicity for your firm, and spike your...
Six factors to consider for a good business location
Feb 05, 2013
The importance of choosing a good location for your business cannot be stressed enough. A perfect location can work wonders for yo...
‘Indian SMEs to develop innovation as process’
Jan 31, 2013
Through his New Delhi-based venture Justplainandsimple Consulting, JP Singh helps SMEs in enhancing their capabilities in various ...
When is market research undertaken?
Jan 30, 2013
Market research helps a firm get information about the likes and dislikes of its customers, its competitors and a lot of other asp...
Five steps to build a social media strategy
Jan 25, 2013
The fact that social media can be of great benefit for your firm does not brook any argument, in today's times. A good social medi...
Why should you undertake market research?
Jan 23, 2013
The term ‘market research’ can broadly be taken to mean the collection of information, by a firm, about the industry, customer...