Sales and Marketing
The eight musts of public relations
Aug 14, 2013
A business needs to be adept in its public relations, in order to improve awareness about itself and grow steadily.
Eight tips for a great advertising campaign
Aug 08, 2013
An advertising campaign will be an investment for your business only if you are able to get a sufficiently good return from it. Ot...
Marketing to busy people: Five tips
Aug 07, 2013
We live in a fast world, where people are constantly pressed for time. There are several things and information jostling for each ...
Have you prepared your website for the holiday season?
Aug 05, 2013
Come August, and the festival season begins in India. This is also the time for shopping, with cash counters in shops ringing cons...
10 tips for great content marketing
Jul 30, 2013
More and more firms are realising the importance of content marketing in building an interactive community, improving their reputa...
Seven cost-effective marketing tips for start-ups
Jul 16, 2013
Marketing is a necessary exercise for a start-up that wants to increase awareness about its products/services, and expand in terms...
Seven tips for a wonderful introductory e-mail
May 20, 2013
The introductory e-mail that you send out to prospective customers, informing them about your business and products/services, is e...
Cost-effective advertising for SMEs
Apr 30, 2013
In tough economic conditions, involving global slowdown and high cost of finance, businesses are required to invest smartly for th...
SuperReceptionist: Generating high quality sales leads
Apr 30, 2013
Lead generation is an integral aspect for the growth for businesses. For SMEs, it becomes very crucial.
Power of show business: Cinema TV
Apr 29, 2013
Incepted in April 2012, Cinema TV is a Hindi movie channel that exclusively caters to movie buffs. Led by Hitesh Sabharwal, CEO, C...
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May 14, 2015
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May 11, 2015
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May 07, 2015
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May 06, 2015
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April 23, 2015
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April 22, 2015
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April 20, 2015
Germans consider India as a potential market for business
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March 31, 2015
NSIC has a programme to create self-employment opportunities by imparting training on entrepreneurship