This has also been causing a decline in the growth of the industry, leading it to lose its charm.
The industrialists are struggling to improve the sale of their products, due to the shortage of high-quality raw material.
The industry largely produces sanitaryware, floor tiles, walls tiles and decoration pieces.
There are over 600 units in this industry, employing nearly 2,000 people. It earns about Rs. 3,000 crore as collective annual turnover.
The industry exports its products to various countries like USA, Canada and the Middle East.
“The most concerning issue that we face is the lack of availability of high-standard raw material. We have to pay more to get standardized material from other parts of the state. It is crucial that we get standardized raw material, as there is a high rate of rejection in this industry,” says Anuj Desai, one of the manufacturers.
“Clients reject the products if they find them to be of low quality. Such products are accepted neither in the international markets nor in the local markets. Hence, we have to be very careful while selecting material and manufacturing products,” says Sumit Kumar, another industrialist.
“We have to work hard to avoid rejection in this business. Despite a lack of modernised machinery, we have managed to build clients abroad too, and have succeeded in making them happy with our good quality products,” says Bimal Kumar, another industrialist.
“The state government must start a testing laboratory to test the quality of finished products. This will help us reduce wastage. Through this measure, not only will the quality of production be enhanced, but our businesses would also grow,” says Jaimal Singh, another industrialist.