Five tips for an effective speech | SupportBiz

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Five tips for an effective speech

As an entrepreneur, you are bound to face an audience – small or large – and communicate your ideas or inform your audience about your business, sometime in the course of your journey. Now, this could be a daunting task if you have never done it before, or if you have done it only a few times. Making a truly effective speech that instigates change and adds value to your business takes a lot of time and effort.

SupportBiz presents five useful tips for you to make an effective speech.

Be calm and confident

Do not let your nervousness get the better of you while you are making the speech. Stay calm and composed, and have a confident tone. Let your passion for your business model and goals shine through your speech and connect with the audience.

Audience connect

It is a good idea to be silent for a while, till you establish a connect with the audience. Do not say anything of substance before that connect is fully established. Confident body language can help you achieve this connect, for which you need to avoid slouching, avoid fidgeting, hold your back firmly and straight, and have a confident expression on your face. Offering a warm greeting to the audience, making eye contact with different members, and asking them an interactive question will help you initiate the dialogue. Ensure that your beginning is right and powerful, for it will set the tone for the rest of the speech.

Make the pitch interesting

Your business might be really wonderful, but if your pitch isn’t right, it might fail to get the message across to the intended audience. Ensure that your pitch is concise and to-the-point, clear and captivating, so as to grab the attention of the audience immediately.

Provide cues

Do not drone on endlessly with your pitch, but ensure that you provide cues to the audience to indicate the end of a particular section and the beginning of another. It is also a good idea to ask interactive questions to the audience at the end of each part of the pitch, so that they remain involved.


Make sure that you paraphrase the important points of discussion at the end of each part of the speech. When you end your speech, recap the most major highlights once again, for the benefit of the audience.