marketing

Many firms block their employees from social media platforms like blogs, Facebook and Twitter. The major reasons behind this are a fear of decline in employee productivity, lack of security and possibility of losing important business data. Allowing staff to access social media sites at work has its disadvantages, but it has its own benefits as well.

Agencies like National Small Industries Corporation (NSIC) are making sincere efforts in changing the mindset of Indian entrepreneurs in the MSME segment to a more progressive and pro-active one. HP Kumar, CMD of NSIC, has been dedicatedly and successfully working for the cause of enabling Indian MSMEs.

Writing a business plan is a very important step in the establishment of a start-up, or an existing firm looking for funding in anticipation for further growth. An effective business plan will hit the right chords with the investors and other parties, and inspire them to be associated with the firm.